Film & Video Industry Profile

Companies in this industry produce and/or distribute movies, videos, TV shows, or commercials; exhibit movies; or provide post-production services. Major companies in the US include NBCUniversal (owned by Comcast), Warner Media (owned by AT&T), Disney, and ViacomCBS. Major companies outside the US include Germany's Bertelsmann and ProSiebenSat. Media, as well as France's Vivendi.

Total global spending on entertainment and media (including film, television, internet, radio, publishing, and video games) is about $2.1 trillion in 2018 and forecasted to reach $2.6 trillion in 2023, according to PricewaterhouseCoopers. Internationally, the major US-based studios continue to dominate film and video markets. The US is the world's largest box-office market, followed by China, Japan, UK, and Germany. Growth is being driven primarily by the Asia/Pacific region.

The US film and video industry includes about 22,000 establishments (single-location companies and units of multi-location companies) with combined annual revenue of about $67 billion.

Movie theaters and the production and distribution of motion pictures and television programs are included in the industry and are also discussed in separate profiles. Radio and television broadcasting and cable and other television networks, which are not included in the industry, are covered separately.

COMPETITIVE LANDSCAPE

Demand is driven by consumer spending and leisure time. The profitability of individual companies depends on creativity, marketing, and distribution. Large companies have advantages in financing, wide distribution networks, and marketing expertise. Small companies can compete successfully by focusing ...